The Big 12 Conference: A Tale of Resilience and Rebirth
The Big 12 Conference has endured a tumultuous decade, marked by the departure of powerhouse programs like Texas and Oklahoma to the SEC, and the loss of Nebraska to the Big Ten. Yet, amidst the upheaval, the conference has emerged with a renewed sense of purpose and a strong foundation for the future. As we look ahead to the 2026 season, USA Today's Jordan Mendoza ranks all 16 Big 12 football programs, shedding light on the conference's resilience and the potential for future success.
The Top Contenders: A Legacy of Excellence
Utah Utes: Since 2003, the Utes have been on a remarkable winning streak, boasting double-digit victories 10 times and claiming five conference titles. Under the leadership of Urban Meyer and Kyle Whittingham, Utah has consistently been a force to be reckoned with, finishing with an impressive 11-2 record in Whittingham's final season.
BYU Cougars: With a rich history dating back to the 1970s, BYU has been a consistent contender. The Cougars' magical 1984 national title run under LaVell Edwards set the tone for future success. Even after Edwards' departure, BYU has maintained its winning ways, finishing 11-2 in the last two seasons under Kalani Sitake.
Kansas State Wildcats: While Kansas State has yet to claim a national championship, it has experienced recent success in the Big 12. The Wildcats' three conference titles, including a recent triumph in 2022, showcase their ability to compete at the highest level.
The Rising Stars: Newcomers and Veterans Alike
TCU Horned Frogs: TCU's recent national championship run in 2022, despite a loss to Georgia, is a testament to their resilience. Joining the Big 12 in 2012, TCU has a rich history, having won conference titles in 2014 and national championships in 1935 and 1938.
Arizona State Sun Devils: Arizona State's addition to the Big 12 in 2024 brought a new dynamic to the conference. Their immediate success, including a conference title and a College Football Playoff appearance, showcases the program's ability to adapt and thrive.
Texas Tech Red Raiders: The Red Raiders' recent dominance in the Big 12 is undeniable. With a 12-2 record in the 2025 season, Texas Tech has earned its first conference title, marking a significant milestone in its history.
The Underdogs: Rising from the Ashes
Colorado Buffaloes: Deion Sanders' arrival as head coach in 2023 injected new life into the program. Despite a single winning season in three years, the Buffaloes have the potential to rise again, given their rich history, including a national title in 1990 and Heisman winners Rashaan Salaam and Travis Hunter.
Oklahoma State Cowboys: Mike Gundy's remarkable 21-season tenure at Oklahoma State produced a Big 12 title in 2011 and 18 consecutive bowl appearances. While the Cowboys have yet to win another conference title, their rich history, including a national title in 1945 and a Heisman winner in Barry Sanders, cannot be overlooked.
The Newcomers: Adapting to the Big 12
West Virginia Mountaineers: West Virginia's transition to the Big 12 in 2012 has been a journey of adaptation. Their best season in the conference, a 10-3 record with a 7-2 conference record in 2016, showcases their ability to compete. Before joining the Big 12, West Virginia had a dominant run in the Big East.
Baylor Bears: Baylor's journey in the Big 12 began in 1996, and they have since won three conference titles. The Bears' Heisman winner, Robert Griffin III, further solidifies their place in college football history.
The Struggling Giants: Navigating Challenges
- Arizona Wildcats: 12. Cincinnati Bearcats: 13. Houston Cougars: 14. Iowa State Cyclones: 15. UCF Knights: 16. Kansas Jayhawks: These programs face challenges but also possess the potential for growth and improvement.
Conclusion: A Conference of Resilience and Rebirth
The Big 12 Conference's journey over the past decade has been a testament to its resilience and adaptability. Despite the losses and changes, the conference has emerged stronger, with a renewed sense of purpose and a bright future ahead. As the 2026 season approaches, the rankings from USA Today highlight the conference's depth and potential, leaving fans eager to see the Big 12's continued growth and success.